Hyundai Motors India Limited, India’s second largest passenger car manufacturer has recorded phenomenal results with the i10 Grand. Launched in 2013 September, Hyundai has sold 33,000 pieces of the car. The car industry at present is going through its share of turbulence, and Hyundai has managed to draw sufficient buyers for i10 Grand.
Hyundai i10 Grand sports an incredibly youthful image, and has attracted the young population. The car appears eye candy, with its neat black strip on the sides, artistically designed head lights and big air dam. Indian’s today rely on cars with decent mileage figures, because working professionals are at times required to travel in between cities to attend meetings, conferences and so on. The i10 Grand is highly reliable during these circumstances, the diesel car maneuvers at 24 kmpl and petrol car moves at 18.9 kmpl. Hence majority buyers for the car are young professionals who reside in Tier II and metro areas.
The enormous demand for the car, in just three months post launch, should certainly place the i10 Grand on a pedestal. It is now fitted in top five best selling models. The i10 is an immensely popular model in India, and the i10 Grand is an evolutionary variant of i10. Hence the excitement levels are over the roof top, customers have rushed to Hyundai showrooms to test drive the i10 Grand.
On the spectacular sale figures of i10 Grand, the Senior Vice President in Marketing and Sale division of Hyundai Motor India Limited stated, ‘’i10 Grand has met quality standards in terms of value, technology and features, in just few months post launch.’’
Grand i10 runs with an engine capacity of 1.2 liter Kappa with the petrol car, the technology used here is called (Variable Valve Timing Train) and its displacement capacity is 1197cc. The petrol car pumps out 114Nm and 82 bhp, coming to the diesel engine; this is Hyundai’s first attempt in building a diesel U2 1120cc mill that yields 160Nm and 70bhp.
To suit its eye candy image the car is sold in vibrant and vivacious shades of StarDust, Phantom Black, Silky Beige, Sleek Silver, Twilight Blue, Wine Red, Pure White and Golden Orange.
Step into the insides of i10 Grand, the atmosphere is nothing but plush, contributed by the royal black and beige theme. The plastic quality is rich, and is filled with interesting features such as world class in dash audio system with Bluetooth, Aux-in and USB connectivity, audio controls on steering, professionally designed center console and dashboard. To render a high tech car image, there is a sophisticatedly designed fuel indicator, trip meter and speedometer.
The enormous comfort levels are contributed by the stop or start button, smart key access, chilled glove box, and adjustable external wing mirrors. To complete the overall thrill factor of the car is its killer price tag of 4.38 to 6.53 lakhs.
The secret behind the cars spectacular sale figures are now revealed, i10 Grand displays a fun car image, and is an ideal product to just have a whale of a time contributed by its splendid mileage.Hyundai i10 Grand draws 33,000 buyers in just three months,